Foundation

  • Mission

    Assist humans in living out their purpose with confidence.

  • Vision

    Witness humans living healthy & purpose lead lives.

  • Values

    Relationships. Intentionality. Accountability. Consistency. Communication. Grace.

  • Purpose

    Intentionally influence humans to believe they are worthy of investing in themselves.

Everything we do is anchored in research, culture, humanity, humility, humor, and truth

The name YOU-ISH stems from the word selfish. Here at YOU-ISH we believe there is a destructive and constructive side to selfishness. By focusing on the constructive aspect of selfishness, one is choosing to invest in themselves, resulting in being their best self for others. 

You-Ish stands for: 

“Centering you to Intentionally Seek Healing so you can Internally Secure your Health.” 

You-ish is on a mission to help leaders be self-centered and others-focused.

YOU-ISH is a confidence coaching firm that empowers others to cultivate the confidence needed to live out their purpose. As a confidence coach, Dr.Rees's focus is to provide you with tasks and psychological resources to enhance your performance in life. 

 Our philosophy is designed to help you achieve growth in areas such as emotional intelligence, authenticity, self-efficacy, strengths, and economic self-efficacy. These frameworks assist in increasing performance by focusing on mindset, habits, execution in life, leadership, and money mindfulness. Dr.Rees uses proactive coaching, engaging conversation, and applicable training methods to center others for the ultimate growth experience.

Meet Dr.Rees

Dr.Ariassa Wilson (Rees), aka Dr.Rees, is a Purpose and Confidence Scientist who teaches the mindsets, habits, and skills needed to live out their purpose with confidence. As the CEO of You-Ish, Dr.Rees serves as a confidence coach, leadership consultant, keynote speaker, and workshop facilitator. She has worked with Fortune 500 companies, start-ups, non-profits, universities, K-12 students, educators, coaches, and athletes. Through humor and truth, Dr.Rees fuses research and culture to teach mental performance, personal development, craft excellence, leadership development, emotional confidence, and money mindfulness. 

Dr.Rees’s life mission is to instill the right to confidence in others through passion, love, repetition, and relationships. As a retired professional basketball player, former women's college basketball coach, real estate investor, entrepreneur, and educator with degrees in Youth Ministry, Psychology, Coaching, and Athletic Administration and a doctorate in Organizational Leadership, she brings over 15 years of coaching, curriculum development, and training experience to the table.  

As a confidence coach, she aims to assist you in cultivating a mindset of belief in yourself, your abilities, and your purpose. Through proactive and energetic coaching, Dr.Rees will assist you in understanding the connection between your gifts and talents and your life's mission, vision, and purpose. Dr.Rees's overall mission is for others to know they are worthy of investing in themselves to live out their purpose with confidence. 

Also, be sure to check out Practice the Podcast, hosted by Dr. Rees, wherever you listen to podcasts. 

Ariassa Wilson, Founder & CEO of You-Ish

i am the bag.

you are the bag.

WE ARE THE BAG.

 Are you ready to elevate your confidence by growing your mindset and habits to increase your execution? Then it's time to bring Coach Rees into your space!

Area of Expertise

  • Confidence development/enhancement

  • Gallup Certified Coach

  • Holistic personal development

  • Cultural and Psychological capital

  • Psychological Well-being

  • Emotional intelligence

  • Leadership development

  • Organizational development

  • Money mindfulness

  • Student-athletes

  • Equity, Diversity, and Inclusion

  • Youth Ministry

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Find out how Dr.Rees can add value to your life!